Season’s greetings from Product People!


Whether we’ve been helping you to create new products, set up your product processes, help you find your first product manager, mentor, train or write for you, on behalf of us all at Product People Limited, I would like to extend to you my warmest wishes for the festive season and all the best for 2015.

2014 has been a particularly busy year, and it’s been immensely rewarding for us to work with such a diverse range of companies.

Some of our highlights from the year have been:

Writing a book! The Practitioner’s Guide to Product Management is available to pre-order now, and will be published on 6th January 2014

The Practitioner's Guide to Product Management

The Practitioner’s Guide to Product Management

Joining BBC Future Media for three months to help its team to deliver a major upgrade to its internal publishing system

Assisting for the second year with the publication of the enlarged 2014 edition of the Reuters Institute of Journalism‘s Digital News Report with Nic Newman and Associates

RISJ Digital News Report 2014

RISJ Digital News Report 2014

Mentoring the managing director and product owner of Shortlist Nigeria over several months, through from initial concept to successful launch of her minimum viable product

Training dozens more students in product management, usability and minimum viable product (MVP) best practice through General Assembly

Live tweeting and blogging for Mind the Product‘s monthly ProductTank meetups for product managers

Teaching scores of attendees from the BBC and Government Digital Services (GDS) about Data-Driven Decision-Making through BBC Academy with Nic Newman and Associates

Data-Driven Decision-Making training with Nic Newman

Data-Driven Decision-Making training with Nic Newman

Speaking at Cofounders Bootcamp in London, UK, Product Anonymous in Melbourne, Australia and Product Management Festival in Zurich, Switzerland

Helping eWise to determine its new brand strategy and messaging, and joining its team for for three months to help deliver its new personal finance management product

Working with What Users Do to mentor its new product manager and to define product strategy

Coaching Parrish Blake on product delivery

Guest blogging for Silicon Milkroundabout here and here

Coaching Saberr‘s team on agile product delivery and helping them to interview their first full-time product manager

Sharing the proceeds from our one-on-one mentoring and coaching with various charities


We hope that next year will be equally diverse, and we look forward to the opportunity to help you again with your product management in 2015.

Best regards,

Jock Busuttil
Founding Director
Product People Limited

Jock is a freelance head of product, author and speaker with over nineteen years' experience working in technology. He helps startups and larger organisations to improve their product management practices, including Unmortgage, BBC, University of Cambridge, and the UK's Ministry of Justice and Government Digital Service (GDS).He is the founder of Product People Limited, which provides product management consultancy and training. He is also the author of the popular book The Practitioner's Guide to Product Management and the blog I Manage Products.

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